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ISM 2012 – Tooth Friendly

in Confectionery Trade Shows

ToothFriendly International

Tooth Friendly International

The trade show was my first exposure to this group that promotes nutrition and hygiene as well as awarding a “tooth friendly” trademark for packaging of products that meet their standards.

95 brands worldwide now carry the trademark that indicates non cariogenic, non erosive foods. Latest to join the group are a German cotton candy (fairy floss), special packs of Mentos and Fishermans Friends.