Fads are an iconic Aussie sweet. Most people of my generation still think of them as “Fags” – a white hard candy stick with a red tip looking for all the world like a cigarette. These days they are yellow in colour and there’s no red tip.
I’m honoured to be able to share a very personal history of Fags sent to us by Mary.
“My father, along with his brother were the inventors of Fags, musk sticks, big boss cigars, white puffs, fruit sticks, coloured cigs and coltsfoot rock. Riviera Confectionary, first in a factory in Glen Huntley then, South Rd, Moorabbin, Victoria, from 1943 produced Fags.
Fyna foods bought our company in 1987 with the name changing to Fads a couple of years into the new ownership. The packaging was completley different when they were Fags.
I, as most of us family members, worked for the company after leaving school. I am very proud to be part of the history of such an Australian icon. My late father was buried with the last packet of Fags that came off the production line, the day he retired. Hope this helps with your history of FAGS. Sincerely Mary.”
So whether you know them as Fags or Fads, they’re still around .